Ursula has been working as a Fashion Editor, Art Director and Brand Consultant for more than 15 years. She has contributed to numerous international publications including Vogue, L’Officiel, Net-a-Porter's Edit magazine, Matches.com, The Sunday Times, Harper’s Bazaar, Style, GQ, InStyle, Wallpaper*, Oyster, Booklet and Stylist Magazine. She held the post of Fashion Editor on the Sunday Telegraph's Stella Magazine for seven years.

In 2010 she launched and designed a successful swim-wear label called Violet Lake which she sold in 2018.

In 2017 she launched a luxury fashion/beauty and art magazine called Make Magazine with photographer Chloe Mallett.

She is represented by One Represents in London.

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